India’s beauty industry is witnessing a shift towards greater convenience, personalization and professional services delivered at home. Riding this trend, GetLook, a bootstrapped beauty-tech company founded by husband-wife duo Gaurav Maheshwari, an IIT graduate, and Vatsala Kothari, has grown from a salon-at-home platform into an emerging beauty ecosystem.
With a Rs.50 crore+ annual revenue run rate and approximately Rs.7 crore in net profit, GetLook currently operates across 15+ cities and has a network of 5000+ beauty professionals. The company offers 150+ beauty services, bringing professional beauty experiences directly to customers’ homes.
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Scaling Across India
GetLook is now entering its next phase of expansion, with plans to launch in five additional Tier 1 and Tier 2 cities. The company is also targeting 8,000+ beauty professionals over the next six months.
After building its business organically as a bootstrapped company, GetLook is now planning to raise approximately Rs.50 crore through multiple investors to accelerate geographic expansion, strengthen its professional network, invest in technology and scale brand building.
The company has set an ambitious target of reaching Rs.100 crore in revenue by 2027.
Moving Beyond Home Salon
While salon-at-home remains at the core of GetLook’s business, the company is also expanding into the D2C beauty space through Seyeon Pilsu.
The move is aimed at building a larger beauty ecosystem that brings together professional beauty services and beauty products, creating additional growth opportunities beyond appointments.
The Next Chapter
With Rs.50 Cr+ ARR, Rs.7 Cr net profit, 15+ cities and 5000+ professionals, GetLook has built a strong foundation as a bootstrapped company. Its next phase is focused on scale — more cities, more professionals, a growing D2C business and a stronger consumer brand.
The company is also entering a major brand-building phase with Vaani Kapoor, marking another step in its journey from a home-salon platform to a broader beauty brand.
From a bootstrapped startup to a multi-city beauty business, GetLook is now setting its sights on the next milestone: Rs.100 crore by 2027.
